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About xello

Nigeria's trusted marketplace for buying, selling, and swapping anything you need.

Our Mission

xello is on a mission to revolutionize e-commerce in Nigeria by connecting millions of buyers and sellers through a secure, accessible, and community-driven platform. We believe everyone should have the opportunity to participate in the digital economy, whether you're in Lagos or a rural village.

Inspired by the simplicity of Jiji.ng's classifieds and the trust of eBay's auction system, we've built a platform that combines the best of both worlds while adding unique features tailored for Nigerian users.

What Makes Us Different

Trust & Security

BVN/NIN verification, AI fraud detection, and secure payment systems protect every transaction.

Live Auctions

Real-time bidding with transparent pricing and automatic refunds for non-winners.

Community First

Built for Nigerians, with local language support and features designed for our unique needs.

Free to List

Post unlimited listings for free. Only pay when you want to boost your visibility.

Our Story

Founded in 2025, xello was born from a simple observation: Nigerian e-commerce needed a platform that truly understood local needs. We saw sellers struggling with fraud, buyers lacking trust, and rural communities excluded from the digital economy.

Our team of Nigerian entrepreneurs and developers set out to build something different. We combined the accessibility of free classified listings with the excitement of live auctions, added innovative features like item swapping and offline sync, and wrapped it all in a mobile-first design.

Today, we're proud to serve thousands of users across Nigeria, from major cities to rural areas, helping them buy, sell, and swap everything from cars to clothes, properties to phones.

10M+
Target Users Year 1
12
Main Categories
80+
Subcategories
100%
Free to List

Ready to Join Us?

Whether you're buying, selling, or swapping, xello is here to help you succeed.